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Onboarding Steps

  1. Request Enabling Visitor ID (Required)
  2. Install Visitor ID Snippet (Required)
  3. Integrate Slack for Notifications (Optional)
  4. Setup Automated Email Outreach (Strongly Recommended)

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Overview

To have strong attribution to the impact Relixir has brought, we’ve built our own website visitor de-anonymization system.

Visitor Identification

Identifies exactly who is hitting your site — company, person’s email, LinkedIn profile, etc.

AI Search Attribution

Tracks who comes from Relixir-generated blogs and AI search engines, showing you exactly the people Relixir has brought to your site

Industry-Leading Accuracy

30% person identification rate and 80% company identification rate — compared to 10% person / 40% company from other tools

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Required Steps

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Step 1: Enable Visitor ID

  1. Go to Settings → Visitor ID:
https://app.relixir.ai/dashboard/settings/visitor-id
  1. Press Enable Visitor-ID
Within 24-48 hours, your request will be approved and you will receive a notification email.

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Step 2: Install the Embed Code

Once approved, the page will show your unique Embed Code. Add the embed code to your website page layout, typically in the <head> tag: 
<script>
  (function(w,d,s,l,i){
    w[l]=w[l]||[];
    w[l].push({'relixir.start': new Date().getTime()});
    var f=d.getElementsByTagName(s)[0],
    j=d.createElement(s);
    j.async=true;
    j.src='https://cdn.relixir.ai/vid.js?id='+i;
    f.parentNode.insertBefore(j,f);
  })(window,document,'script','relixir','YOUR_ORG_ID');
</script>
Replace YOUR_ORG_ID with the actual ID shown in your Visitor ID settings.

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Optional Steps

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Connect Slack

  1. Press Connect Slack to install the Relixir notification bot
  2. Select the Slack channel where you want notifications
You’ll receive notifications to that channel whenever a new website visitor is identified.

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Automated Email Outreach

We offer a service to automatically run email sequences on inbound visitors that match your ICP.

Enable Automated Outreach

Fill out the form to enable automated outreach for your account

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What Gets Tracked

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Visitor Information

Data PointDescription
CompanyCompany name, domain, size, industry
PersonName, email, LinkedIn, job title (when available)
SessionPages visited, time on site, referral source
AI SourceWhich AI engine referred them (ChatGPT, Perplexity, etc.)

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Attribution

Visitor ID tracks:
  • Visitors who land on Relixir-generated blogs
  • Visitors referred from AI search engines
  • Session journeys across your site
  • Conversion to demo requests or signups

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Viewing Visitor Data

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Dashboard

The main dashboard shows:
  • Recent identified visitors
  • AI search referral traffic trends
  • Top companies visiting

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Contacts Page

View detailed visitor information at: 
https://app.relixir.ai/dashboard/contacts

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AI Search Engine Detection

Visitor ID automatically detects traffic from:
AI EngineDetection Method
ChatGPTReferrer header, user agent
PerplexityReferrer header
ClaudeReferrer header
Google AI OverviewsSpecialized detection
GeminiReferrer header
DeepSeekReferrer header

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Privacy & Compliance

Visitor ID collects publicly available business information and first-party session data from your website. No personal data is collected without consent mechanisms in place.
Yes. Visitor ID is designed for B2B visitor identification using business contact information. Implement appropriate cookie consent for your jurisdiction.
Yes. The snippet respects standard Do Not Track headers and cookie consent preferences.

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Troubleshooting

  • Verify the snippet is in the <head> of all pages
  • Check browser console for any loading errors
  • Wait 24 hours for data to start populating
  • Ensure Visitor ID has been approved for your account
Person-level identification requires the visitor to have publicly available business contact information. Company-level identification has an 80% success rate; person-level is 30%.
  • Re-authorize the Slack connection in Settings
  • Check the notification channel permissions
  • Ensure the Relixir bot is added to the channel