> ## Documentation Index > Fetch the complete documentation index at: https://docs.relixir.ai/llms.txt > Use this file to discover all available pages before exploring further. # Visitor ID Setup > Install the Visitor ID snippet to de-anonymize website visitors and track AI search referrals ## Onboarding Steps 1. Request Enabling Visitor ID (Required) 2. Install Visitor ID Snippet (Required) 3. Integrate Slack for Notifications (Optional) 4. Setup Automated Email Outreach (Strongly Recommended) *** ## Overview To have strong attribution to the impact Relixir has brought, we've built our own **website visitor de-anonymization system**. Identifies exactly who is hitting your site — company, person's email, LinkedIn profile, etc. Tracks who comes from Relixir-generated blogs and AI search engines, showing you exactly the people Relixir has brought to your site **30% person identification rate** and **80% company identification rate** — compared to 10% person / 40% company from other tools *** ## Required Steps ### Step 1: Enable Visitor ID 1. Go to **Settings → Visitor ID**: ``` https://app.relixir.ai/dashboard/settings/visitor-id ``` 2. Press **Enable Visitor-ID** Within 24-48 hours, your request will be approved and you will receive a notification email. ### Step 2: Install the Embed Code Once approved, the page will show your unique **Embed Code**. Add the embed code to your website page layout, typically in the `` tag: ```html theme={null} ``` Replace `YOUR_ORG_ID` with the actual ID shown in your Visitor ID settings. *** ## Optional Steps ### Connect Slack 1. Press **Connect Slack** to install the Relixir notification bot 2. Select the Slack channel where you want notifications You'll receive notifications to that channel whenever a new website visitor is identified. ### Automated Email Outreach We offer a service to automatically run email sequences on inbound visitors that match your ICP. Fill out the form to enable automated outreach for your account *** ## What Gets Tracked ### Visitor Information | Data Point | Description | | ------------- | --------------------------------------------------------- | | **Company** | Company name, domain, size, industry | | **Person** | Name, email, LinkedIn, job title (when available) | | **Session** | Pages visited, time on site, referral source | | **AI Source** | Which AI engine referred them (ChatGPT, Perplexity, etc.) | ### Attribution Visitor ID tracks: * Visitors who land on Relixir-generated blogs * Visitors referred from AI search engines * Session journeys across your site * Conversion to demo requests or signups *** ## Viewing Visitor Data ### Dashboard The Dashboard shows: * Recent identified visitors * AI search referral traffic trends * Top companies visiting ### Contacts Page View detailed visitor information at: ``` https://app.relixir.ai/dashboard/contacts ``` *** ## AI Search Engine Detection Visitor ID automatically detects traffic from: | AI Engine | Detection Method | | ------------------- | --------------------------- | | ChatGPT | Referrer header, user agent | | Perplexity | Referrer header | | Claude | Referrer header | | Google AI Overviews | Specialized detection | | Gemini | Referrer header | | DeepSeek | Referrer header | *** ## Privacy & Compliance Visitor ID collects publicly available business information and first-party session data from your website. No personal data is collected without consent mechanisms in place. Yes. Visitor ID is designed for B2B visitor identification using business contact information. Implement appropriate cookie consent for your jurisdiction. Yes. The snippet respects standard Do Not Track headers and cookie consent preferences. *** ## Troubleshooting * Verify the snippet is in the `` of all pages * Check browser console for any loading errors * Wait 24 hours for data to start populating * Ensure Visitor ID has been approved for your account Person-level identification requires the visitor to have publicly available business contact information. Company-level identification has an 80% success rate; person-level is 30%. * Re-authorize the Slack connection in Settings * Check the notification channel permissions * Ensure the Relixir bot is added to the channel